Wednesday, March 26, 2008

Welcome to Shotgun Startup

What is Shotgun Startup?

Shotgun Startup is a road map to conceiving, creating, and launching an Internet business. As founding members of a financial services startup in the San Francisco Bay Area, its contributing authors will shed light on the challenges, missteps, and solutions to building a company.

We are applying the laws of metrics driven marketing by taking a procedural approach to optimizing conversion, then scaling efforts to maximize potential gains.

As we coarse through these steps, we will isolate and identify tips and tricks that have helped us along our way.

Thanks for reading and good luck.